Band together with car culture
To the editor:
With the success of the 2019 version of the Hot Rod Power Tour stopping at the Martinsville Speedway, it would seem obvious to me that the leadership of Martinsville and Henry County can see that the “car culture” is alive and well.Thousand of nice folks ascended to the area over that weekend, even in the most terrible of weather conditions. Good old, hard-working Americans, the kind of people who have made America great.
The community, along with Martinsville Speedway, needs now to capitalize on this great turnout and use it as a tool to promote the area. I envision once-a-month cruise-in, complete with your favorite beach band playing at the Speedway from 5 to 9 on Saturday nights. Or maybe at the Smith River Sports Complex.
People have been telling me how all the local motels were filled up Sunday and Monday [for the Hot Rod event]. We should use the Speedway as a big-time marketing tool. Las Vegas has the SEMA show. Why can’t we have a similar but smaller show here? The racing scene and the custom-car-building business are huge within a 100-mile radius. Charlotte surely has used its speedway to its advantage. Why can’t we? This community is very lucky to still have two [NASCAR Cup] races a year.
Lets don’t let this resource go to waste.